Senior Ecommerce Specialist

Company Description
Obagi Medical provides transformational skin care products formulated to minimize signs of skin aging, address dark spots, hyperpigmentation, fine lines and wrinkles. At Obagi, breakthrough innovation begins with a deep understanding of skin biology. Our approach ensures our skincare advances work in multi-faceted ways to support skin health for everyone.

Job Description
Platform in charge: Shopee & Lazada
1.Visual Merchandising & Campaign Planning 

• Develop monthly campaignb & visual merchandsing plan aligned with line Manager and business goals.
  
• Propose platform-level campaign scheme including key assortment, promotion mechanics, and voucher usage.
  
• Coordinate with platform key account managers (KAMs) to secure brand visibility in campaigns (e.g., Mega Sale, Brand Day, Double Dates).
  
• Analyze category trends, competitors, and consumer insights to identify growth opportunities.
  
• Plan and forecast sales targets, traffic budgets, and inventory requirements for each campaign.
  
• Monthly demand planning

2. Execution & Store Operations

• Briefing & set up onsite visibilities (SIS, thumbnail, Livestream Background, Video, CEM,...)
  
• Coordinate with enabler to upload, optimize, and maintain product listings, ensuring accurate content, keywords, and visual merchandising.
  
• Monitor daily store performance (Traffic, CTR, CR, Retention Rate, Order SLA & FFM) and take prompt actions to resolve issues.
  
• Coordinate with enabler & cross-functional teams (commercial, content, media, supply chain) to ensure smooth execution and fulfillment.

3. Performance Optimization & Reporting

• Track key metrics (GMV, conversion rate, media efficiency, voucher ROI, etc.) and deliver weekly/monthly performance reports.
  
• Conduct post-campaign analysis and propose action plans to improve next performance cycle.
  
• Optimize media and traffic budgets across sponsored ads, vouchers, and platform tools to maximize ROI.

4. Collaboration & Coordination

• Work closely with internal teams (marketing, finance, operations) and external partners (agencies, enablers) for campaign alignment.
  
• Assist eCommerce Manager in developing quarterly JBP and platform performance review with Shopee & Lazada.

Background requirements

• Bachelor’s degree in marketing, business or communication related.
• 6+ years of experience Commercial & campaign implmentation. Has Livestream/Affiliate experience is a plus. Good at Shopee Account management
• Background in beauty industry is preferred.
• Strong understanding of social media trends, platform algorithms.
• Good communication skills.