Louis Dreyfus Company logo

Green and Soluble Coffee Marketing & Sales Lead

Louis Dreyfus Company

Company Description

Louis Dreyfus Company is a leading merchant and processor of agricultural goods. Our activities span the entire value chain from farm to fork, across a broad range of business lines, we leverage our global reach and extensive asset network to serve our customers and consumers around the world. Structured as a matrix organization of six geographical regions and ten platforms, Louis Dreyfus Company is active in over 100 countries and employs approximately 17,000 people globally.

Job Description

Role overview:

This newly created role will contribute in shaping the way our business continues to develop and ensure we are maximizing our Coffee origination capabilities in Asia. In this role you will lead and execute our strategic approach to develop our presence in domestic and other international markets, grow sales channels for our commercial, premium, specialty green coffees as well as potentially soluble coffee.

Key responsibilities:

  • Develop domestic and international sales and marketing channels for green and soluble coffees.
  • Fully client focused, develop own client portfolio across commercial, premium, specialty green and potentially soluble coffee segments.
  • Develop and execute marketing strategies to increase brand awareness and customer acquisition.
  • Identify new sales leads, foster new clients, and achieve sales goals while effectively managing counter party risks.
  • Monitor market trends, market behavior & pattern, competitor activities, identify opportunities for growth.
  • Ensure customer satisfaction by providing customized solutions and resolving customer complaints effectively to become the partner of choice for clients.
  • Represent company at the trade shows and actively promote LDC brand & coffee products.
  • Work in close coordination with the quality control team to develop products that meet customer expectations.
  • Provide regular reports on performance, opportunities, and recommendations for optimizing sales strategies.
  • Conduct all business activities in a responsible and ethical manner following guidelines of the company.



  • 3+ years’ experience in green coffee or soluble coffee sales & marketing in Asia.

Other Skills:

  • Strong negotiation skills and self-initiative are necessary.
  • Understanding of green coffee quality basics and domestic market trends.
  • Proficient in Microsoft office applications.


  • Good communications skills in English & Vietnamese.

Additional Information

LDC in Vietnam has been certified a 'Great Place To Work', recognizing our focus and responsiveness to build and maintain trust among employees.

We were ranked in relation to criteria such as support for employees to reach our full potential, employee perception of leadership effectiveness, teamwork effectiveness, hospitality, justice, and equity.

So what makes our workplace a great place to work? We put our people first as our most important asset and greatest strength, engaging, communicating with, and encouraging each other to share ideas, discuss challenges, and ask for what is needed.

Inspiring and engaging our people to make a positive difference for the communities we touch and work in is also key. Our workplaces in Gialai, Ho Chi Minh, Binh Duong, Daklak, Lam Dong, as well as around the world, encourage new ideas for the company's development and growth - but also for support to the communities around our operations. Creating a safe, inclusive work environment where we can reach our full potential, and also give back to our communities, is central to the way we work.

We are proud to achieve the Great Place To Work Certificate which is fostering our inclusive culture based on trust that is the key to LDC's enduring success!

Diversity & Inclusion

LDC is driven by a set of shared values and high ethical standards, with diversity and inclusion being part of our DNA. LDC is an equal opportunity employer committed to providing a working environment that embraces and values diversity, equity and inclusion.

LDC encourages diversity, supports local communities and environmental initiatives. We encourage people of all backgrounds to apply.


Sustainable value is at the heart of our purpose as a company.

We are passionate about creating fair and sustainable value, both for our business and for other value chain stakeholders: our people, our business partners, the communities we touch and the environment around us

What We Offer

We provide a dynamic and stimulating international environment, which will stretch and develop your abilities and channel your skills and expertise with outstanding career development opportunities in one of the largest and most solid private companies in the world.

We offer

  • A workplace culture that embraces diversity and inclusivity
  • Regular events that foster team engagement
  • Access to Training and Development
  • Hybrid work arrangement offered (availability varies by role)
  • Comprehensive insurance coverage and flexible benefits
  • Certified Great Place to Work